OUR STORY
The little Frenchman from the south
Born from the meeting between a "little Frenchman" from the South of France, more precisely from the Var region, and a renowned Italian designer, this brand came into being as a "bet" between these two friends...
Initially, the goal was simply to create simple and casual polo shirts or t-shirts for their own wardrobe or that of a few friends, models that could be worn on any occasion, whether at work, at a drinks get-together with friends, or at a more trendy evening event.
Laurent Anot, the creator
Sharing the South
Little by little, the idea came to share these simple and casual designs with a wider audience, all adorned with the revisited tricolor cockade in the shape of an elegant heart and the brand name "the little Frenchman from the South," a friendly and affectionate nickname given to this native of the Var region for years by his Italian partner.
And that's how the brand "Le Petit Français du Sud" was born: simple, chic, and casual designs, a fun new way to wear the beautiful south of France with its melodic accents!
The adventure continues...
"Today, the 'little Frenchmen from the South' are us, Charles and Bruno Anot. We proudly took the reins of the brand in 2021. Every day, we work with passion to ensure that the adventure of the little Frenchman from the South continues to grow, while preserving the values that have made it a success."
OUR VALUES
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Spirit of the South
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Quality
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Respect for the environment
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Sustainability
